Sleeve Reaper: Revolutionizing Tall Sizes and Celebrating American Manufacturing
In the ever-evolving world of apparel, few stories stand out like that of Sleeve Reaper—a new company redefining what it means to be made in the USA. Founded by Ethan Krakover, this innovative brand is dedicated to providing high-quality, tall-sized pearl snap shirts while keeping all production and materials sourced from within the United States. With an impressive Kickstarter campaign fully funded within just four hours of launching, Sleeve Reaper is setting new standards for both American manufacturing and the apparel industry.
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A Tall Size Brand Coming from an Unexpected Source
Sleeve Reaper’s origins are deeply personal. Ethan faced a common struggle for those on the shorter side: most clothes were slightly too long and didn’t fit properly. This challenge led him to learn the art of tailoring and altering clothes using an old “Brother” sewing machine gifted by his sister. What started with shortening and customizing his own wardrobe eventually grew into a broader skill set, including sewing shirts from scratch in custom sizes.
Unexpectedly, Ethan found himself on the reverse side of the tailoring challenge. While he had been solving multiple kinds of fit issues, his expertise revealed a broader market gap: the need for well-designed tall-sized clothing. Working in a marketing role focused on dress shirts and imported goods, Ethan recognized the significant demand for pearl snap shirts specifically for tall individuals. This realization, combined with his commitment to American manufacturing, led him to establish Sleeve Reaper.
On the left; a 1/1 patchwork shirt made with scrap fabric, On the right; an old pearl snap shirt turned into a couch pillow
Kickstarter Success: A Testament to Demand and Support
Within the first four hours of launching, Sleeve Reaper was fully funded—a remarkable achievement that underscores the high demand and strong support for the brand’s innovative approach. This rapid success not only validated the brand’s vision but also attracted considerable attention from retailers eager to collaborate.
The campaign video in particular was uniquely memorable. Featuring baby cowboys representing American western wear companies, the campaign highlighted a critical issue: many once proud American brands had outsourced their production overseas. The playful yet poignant video effectively communicated the message that Sleeve Reaper was different—dedicated to keeping production in the U.S. and providing high-quality clothing specifically for tall individuals.
Baby cowboys who have outsourced their production to countries like China, India, and Thailand.
Commitment to American Manufacturing
One of the core values driving Sleeve Reaper is its commitment to American manufacturing. In an era where many companies have shifted production to countries like India, Thailand, and China, Sleeve Reaper stands out by keeping every aspect of its production within the United States. From patterning and sampling to cutting and sewing, every step of the process occurs locally in Los Angeles.
Sleeve Reaper uses premium 100% American cotton, deadstock fabrics, and even high-quality Japanese materials to craft its garments. The choice of locally sourced metal pearl snaps instead of plastic buttons further enhances the durability and appearance of the shirts. Every detail, from fabric selection to finishing touches, is meticulously considered to deliver exceptional quality and style.
Unique Designs and Recycled Materials
One of Sleeve Reaper’s standout features is its dedication to recycled materials. Ethan’s creativity extends beyond traditional apparel design. He has repurposed old grocery bags into a functional pearl snap vest and used scrap fabric to create patchwork shirts and even transformed old pearl snap shirts into pillows.
Ethan, 26, wearing a pearl snap vest he sewed out of recycled grocery bags.
Setting a New Standard for Tall-Sized Clothing
Unlike other brands that offer tall sizes as an afterthought, Sleeve Reaper is dedicated entirely to this market. This targeted approach ensures that tall individuals receive garments designed specifically for their needs, providing a better fit and greater comfort.
Ethan’s personal experience with tailoring and his keen observation of market demands have driven Sleeve Reaper’s success. By addressing the needs of tall individuals with high-quality, uniquely styled pearl snap shirts, the brand fills a significant gap in the apparel industry. Sleeve Reaper offers sizes from Medium Tall up to 5XL Tall with a detailed size chart below.
Why Supporting Young Leaders Matters
Supporting U.S.-based start-ups like Sleeve Reaper is crucial for revitalizing American manufacturing. Young entrepreneurs bring fresh perspectives and innovative approaches that can drive significant changes in the industry. Ethan’s success with Sleeve Reaper demonstrates that domestic production can thrive with the right vision and commitment.
As Ethan and other young leaders pave the way, their efforts are crucial in creating momentum for a stronger, more resilient manufacturing sector. By backing these new ventures, consumers and investors contribute to a thriving domestic industry that benefits everyone.
Support Sleeve Reaper and Celebrate American Manufacturing
As Sleeve Reaper continues to make waves in the apparel industry, the brand invites everyone to support its mission and celebrate American manufacturing. With just under two weeks remaining in the Kickstarter campaign, there’s still time to get involved and contribute to the success of this innovative venture.
To support Sleeve Reaper and explore its unique designs, visit the Kickstarter campaign here: Kickstarter Link. By backing this project, you’re not only supporting a new and exciting brand but also contributing to the revitalization of American manufacturing.
In conclusion, Sleeve Reaper is more than just a clothing brand—it’s a testament to the power of innovation, dedication, and American craftsmanship. With its focus on tall-sized clothing and commitment to local production, Sleeve Reaper is poised to make a lasting impact on the apparel industry and inspire other start-ups to follow in its footsteps.
Sleeve Reaper is more than just a clothing brand—it’s a testament to the power of innovation, dedication, and American craftsmanship. With its focus on tall-sized clothing and commitment to local production, Sleeve Reaper is poised to make a lasting impact on the apparel industry and inspire other start-ups to follow in its footsteps.
